에뛰드의 뉴미디어 마케팅 (영문)

에뛰드의 뉴미디어 마케팅 (영문) 에뛰드의 뉴미디어 마케팅 (영문).docx 목차 Ⅰ. Market Analysis Ⅱ. ETUDE Analysis Ⅲ. Competitor Analysis Ⅳ. Whole Analysis Ⅴ. Concept & Ideas 본문 1. MARKET ANALYSIS In 2011, the domestic market of cosmetic is about 9.28 trillion showing rapidly growth. This year, scale of cosmetic market is anticipated 10.17 trillion which is increased 9.5% compared to last year sales. For 3 years from now, it will be estimated to maintain high growth. For this situation, the market of low priced cosmetic has been developed, too. Despite of economic slowdown, the demand of low priced cosmetic is expanded showing the high growth that annual average is 37.5%. 본문내용 ysis Ⅴ. Concept & Ideas 1. MARKET ANALYSIS In 2011, the domestic market of cosmetic is about 9.28 trillion showing rapidly growth. This year, scale of cosmetic market is anticipated 10.17 trillion which is increased 9.5% compared to last year sales. For 3 years from now, it will be estimated to maintain high growth. For this situation, the market of low priced cosmetic has been developed, too. Des